I am happy to announce that I am part of the faculty at this year’s Sustainable Brands Conference in Monterey, CA on June 6 – 10. Early Registration discounts have now expired, but as a member of my network, I’m able to offer you an extension of these discounted rates — which amount to 20% off the full conference price — if you register before April 9. SB’10 All Event Pass purchasers automatically become Professional Members of Sustainable Life Media (and you’ll get to attend my workshop!). Click here to register using the code spk20sb10.
I’ll be running a half-day workshop on Monday, April 6 on Building the Credible Sustainable Brand (4th one on this list). It builds on the webinar I conducted a few months ago on the same topic, and we’ll be doing hands-on exercises to
- identify the right brand strategy and roadmap for your business
- map & enhance your customer experience to bake in sustainability (because what your customers don’t experience, they won’t believe) and
- identify the implications for internal culture and marketing
I’m still in the process of designing this workshop so if there’s anything specific you’d like to see included under the topic of building credibility, please post a comment here. Thanks and I look forward to seeing you in Monterey!