Comments on: Sustainable luxury http://www.fruitfulstrategy.com/blog/2009/04/sustainable-luxury/?utm_source=rss&utm_medium=rss&utm_campaign=sustainable-luxury Aligning reputation and revenue with sustainability Fri, 02 Apr 2010 17:23:41 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Denise Lee Yohn http://www.fruitfulstrategy.com/blog/2009/04/sustainable-luxury/comment-page-1/#comment-12 Denise Lee Yohn Sun, 12 Apr 2009 17:14:02 +0000 http://www.fruitfulstrategy.com/blog/?p=56#comment-12 call me cynical but i wonder how many of these luxury brands are engaging in responsible business practices because they want to vs. how many are doing so because they have to -- that is, they have to give their customers a "justification" for buying their pricey products -- now that conspicuous consumption is out of fashion, i suspect that social responsibility provides big spenders a way to justify their purchases to themselves (to relieve their guilty conscience) and/or to others (to have a ready defense if necessary)??? call me cynical but i wonder how many of these luxury brands are engaging in responsible business practices because they want to vs. how many are doing so because they have to — that is, they have to give their customers a “justification” for buying their pricey products — now that conspicuous consumption is out of fashion, i suspect that social responsibility provides big spenders a way to justify their purchases to themselves (to relieve their guilty conscience) and/or to others (to have a ready defense if necessary)???

]]> By: John Wilpers, Global Blog Coordinator, GlobalPost.com http://www.fruitfulstrategy.com/blog/2009/04/sustainable-luxury/comment-page-1/#comment-10 John Wilpers, Global Blog Coordinator, GlobalPost.com Thu, 09 Apr 2009 18:19:31 +0000 http://www.fruitfulstrategy.com/blog/?p=56#comment-10 Dear Jennifer, First of all, I have to tell you that you have a terrific blog! And I love your mission as you outline in your "About" section: Too few businesses want to "profitably align their brand and business strategies with social & environmental impact." We'd like to see your great work get more exposure here in the United States. My name is John Wilpers. I am the Global Blog Coordinator for GlobalPost, a new international news organization that launched on Jan. 12. We were featured in the New York Times last month. We have also been featured in the Wall Street Journal, National Public Radio, MSNBC, MediaShift on PBS, the Columbia Journalism Review, the Online Journalism Review, and many more. My job is to build a list of blogs that will appear on GlobalPost where we have approximately 65 correspondents in some 46 countries plus high-profile correspondents writing about major themes (Commerce, Diplomacy, the E.U., Environment/Green, Health, NGOs, Sports, Technology, Wheels). We are looking for enlightening, informative posts from bloggers writing (in English) about those themes. After reviewing thousands of blogs worldwide, we believe that your "Fruitful Strategy" blog is one of the best. It is provocative, informative, and a must-read for our audience. So, I would like to extend an invitation to you to have the most recent post of "Fruitful Strategy" included on the Commerce page of GlobalPost.com as part of our “Global Blogs” service. Dear Jennifer,

First of all, I have to tell you that you have a terrific blog! And I love your mission as you outline in your “About” section: Too few businesses want to “profitably align their brand and business strategies with social & environmental impact.” We’d like to see your great work get more exposure here in the United States.

My name is John Wilpers. I am the Global Blog Coordinator for GlobalPost, a new international news organization that launched on Jan. 12. We were featured in the New York Times last month. We have also been featured in the Wall Street Journal, National Public Radio, MSNBC, MediaShift on PBS, the Columbia Journalism Review, the Online Journalism Review, and many more.

My job is to build a list of blogs that will appear on GlobalPost where we have approximately 65 correspondents in some 46 countries plus high-profile correspondents writing about major themes (Commerce, Diplomacy, the E.U., Environment/Green, Health, NGOs, Sports, Technology, Wheels).

We are looking for enlightening, informative posts from bloggers writing (in English) about those themes. After reviewing thousands of blogs worldwide, we believe that your “Fruitful Strategy” blog is one of the best. It is provocative, informative, and a must-read for our audience.

So, I would like to extend an invitation to you to have the most recent post of “Fruitful Strategy” included on the Commerce page of GlobalPost.com as part of our “Global Blogs” service.

]]>